Apple Q2 2008: 10.644m iPods, 1.7m iPhones sold |
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Despite Apple’s dramatic iPod shuffle price drop during the quarter, which saw the iPod family for the first time become accessible at the $49 price point, iPod sales were almost flat compared to the year-ago quarter, with only 1% growth in unit sales, and 8% growth in revenues. It also sold 1.7 million iPhones in the quarter, bringing the total number of units sold up to 5.4 million as of March 31, a number that is likely over 6 million by now. The company posted revenue of $7.51 billion and net quarterly profit of $1.05 billion, or $1.16 per diluted share, compared with revenue of $5.26 billion and net quarterly profit of $770 million, or $.87 per diluted share in Q2 2007. Sales of Other Music Related Products + Services were up 35% over the year-ago quarter and 9% over the first quarter of 2008, to $881 million total. That category includes iTunes Store sales, iPod services, and revenues from Apple and third-party iPod accessories. Total iPhone revenue, including carrier agreements and all iPhone accessories from Apple and third parties, was $412m, up 57% over the preceding quarter despite a 26% drop in unit sales. “We’re delighted to report 43 percent revenue growth and the strongest March quarter revenue and earnings in Apple’s history,” said Steve Jobs, Apple’s CEO. “With over $17 billion in revenue for the first half of our fiscal year, we have strong momentum to launch some terrific new products in the coming quarters.” “We’re thrilled to have generated $4 billion in cash flow from operations in the first half of fiscal 2008, yielding an ending cash balance of $19.4 billion,” said Peter Oppenheimer, Apple’s CFO. “Looking ahead to the third quarter of fiscal 2008, we expect revenue of about $7.2 billion and earnings per diluted share of about $1.00.” Labels: Apple-iPod-Touch-News 
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